Wholesale
Stock Menomix
A protein, fiber and plant-nutrient smoothie mix for women in midlife, formulated by a clinical dietitian of thirty years. Two-year shelf life, and a customer who comes back to restock.
Terms
The 14-day size is the retail size. The 28-day runs direct-to-consumer only.
Why it moves off a shelf
A category with no obvious answer
Women in peri- and postmenopause are being sold protein alone, greens alone, or collagen. Menomix is the one tub that covers protein, fiber and plant nutrients together — which is what the nutrition advice they're reading actually calls for.
A clinician behind it, by name
Caitlin Hosmer, MS, RD/LDN: thirty years of leadership and innovation in clinical nutrition; Clinical Dietitian at Brigham and Women's Hospital. Most of this shelf is formulated by nobody you can name.
It gets used, so it gets repurchased
It's a breakfast, not a supplement that migrates to the back of a cupboard. Customers tend to be back to restock soon, and we have the reviews and press to help you sell it.
In the press
Reader's Digest, Woman's World, Press Herald, WGME
Caitlin is a working dietitian national press calls for comment on midlife nutrition. Logos, screen grabs and a one-page sell sheet are in the media kit, and we'll send trade assets with your opening order.
Good fits
Independent grocers and natural-food stores, pharmacies, women's health and menopause clinics, med spas, gyms and studios with a midlife membership, and dietitians and practitioners who want something to hand a patient on the way out.
Tell us what you carry and roughly who shops with you, and we'll come back with a suggested opening order rather than a catalogue.
Practitioner referral programs and our 12-week clinical program are separate — ask and we'll send those details too.